Our old website was dated and did not reflect the way our business had grown. The solution Leapfrog has created makes it very easy for website visitors to find the information they want very Quickly. It’s informative, interesting and makes a clear statement of what and how Powerlogic delivers.
Fiona Seed – Director Powerlogic
Powerlogic was looking for a suitable logistics B2B website design agency that could not only create an attractive and practical new website for the business, but also one that understood the materials handling and logistics marketplace.
By their nature, industrial battery change systems and charging areas can be complex. Therefore, creating a website that simply and Quickly explains what Powerlogic offers was no easy matter.
In order to fully understand the challenge, Leapfrog undertook a Strategic Issue Analysis of Powerlogic before embarking on the development of the new website. The analysis revealed the importance of clarifying the benefits of manual vs. automated systems.
The solution encompassed the development of a 3D CAD animation of the automated battery change system and a 3D CAD image of the manual battery change options. The campaign included:
“It has been a real pleasure working with Leapfrog on this project. They have made the whole process very easy indeed. The Strategic Issue Analysis and buyer profiling enabled them to get to grips with exactly what we provide as a business. In addition, it helped us clarify our offering and be absolutely consistent with the terminology we use to market our solutions.
“It was their independent viewpoint that enabled us to develop a powerful website which clearly communicates our complete product and service offering.
“Leapfrog is clearly passionate about its work and the relationships it builds with its clients. We quickly came to trust them and that has led to an excellent ongoing working relationship with this first-class logistics website design agency.”