To be honest, PR had always seemed a bit flaky to me, but I have to say, the guys at Leapfrog have totally changed my mind.
Robert Brand-Smith – Managing Director BS Handling Systems
BS Handling has been very successful in the ‘fast fashion’ market, solving customers’ sortation and materials handling challenges with a variety of innovative solutions. Its achievements can be measured by contract wins with leading companies including ASOS, Clipper Logistics and PrettyLittleThing.
Leapfrog’s brief was to use breaking news to engage with BS Handling’s influencers by writing compelling copy combined with powerful still and moving images. This informative content was destined to be broadcast across a mix of online and print channels.
The first phase included creating a new corporate identity for the business which would help build confidence and trust in the BS Handling name. The subsequent design has been successfully rolled out and now Leapfrog provides a comprehensive strategic communications campaign including:
“Not only has Leapfrog consistently produced hard-hitting case studies and videos for us that powerfully illustrate our projects, but they developed a corporate identity which has been instrumental in our continued success.
“This professional, clean image underlines our credibility, giving our clients the confidence that we are a trusted partner who always deliver.
“It’s amazing, the results continue to build. We are now attracting relevant customers, not only from our home turf, but also from as far afield as the USA and the Middle East.”